San Francisco’s BART has created a great new comic book to help new riders learn to navigate the system. Could it work here?



For new riders, any transit system can seem daunting at first. This effort might make it easier for people to figure out how to try transit, and perhaps help make them regular riders.

The BART system is very similar to Metro, right down to the graduated fare system. In many respects this comic could easily be used here, just by changing some names. And based on the number of (tourist) riders I see at Greenbelt each morning trying to go in an out gate, some people could clearly use a little extra instruction.

It’s good to see a transit agency trying new ways of communicating with riders. What do you think Metro could do to make it easier for new riders?


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Matt Johnson has lived in the Washington area since 2007. He has a Master’s in Planning from the University of Maryland and a BS in Public Policy from Georgia Tech. He lives in Greenbelt. He’s a member of the American Institute of Certified Planners. He is a contract employee of the Montgomery County Department of Transportation. His views are his own and do not represent those of his employer.